Moz Inbound Link Report  Overview
Moz's Inbound Link Report, accessible through Moz's Link Explorer, is a powerful tool for analyzing the backlinks (inbound links) pointing to websites

What Are Inbound Links?
Inbound links, also known as backlinks, are hyperlinks from external websites to your site
Search engines use these links to gauge the importance and relevance of your content

Key Features of Moz's Inbound Link Report:
Link Data Analysis: Provides detailed insights into the quality and quantity of backlinks to your site
This includes metrics like Domain Authority (DA), Page Authority (PA), and Spam Score

Link Source Filtering: You can filter backlinks by source, allowing you to see which sites are linking to you
This helps in identifying valuable link-building opportunities

Link Type and State: Filters to differentiate between followed (dofollow) and nofollow links, as well as active and lost links

Anchor Text Analysis: Shows the text used in the links pointing to your site, helping you understand how others describe your content

Link Tracking: Allows you to track and analyze your link-building progress over time

Competitor Analysis: With tools like Link Intersect, you can compare your backlink profile with that of your competitors to find gaps and opportunities

Export Data: CSV Data reporting available.

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